Self Publishing a Book and Making it a Viral Success

The self-publishing industry is simply huge. Even right now, a handful of authors have obtained shocking success through self-publishing a book. E.L. James' Fifty Shades series is the biggest example, with the first volume being made into a major motion picture. But there are plenty of examples of individuals that are successful on a whole different scale. They are earning a living through self-publishing. Yet how did they accomplish this consistency outside of sheer luck and determination? The answer, truthfully, is consistent web marketing with companies such as SEO Expert SLC.

Marketing a Self-Published Book

Completing a book is only the first part of success in this field. Any popular author will say there is a process that goes with marketing and releasing a book with the help of MoveUp Web. The great thing about self-publishing is that the political and business aspects are removed from it. A writer can do whatever they want (without breaking copyright laws) to get their book completed, and they do not need to necessarily conform to market demands and other business realities. This provides a great opportunity to be a viral success with a self-published book.



Build Buzz

Ideally, an author wants to build bonds as they market the book. They could release the book in parts or explain some of the oddest aspects of the book in a social media profile. One great trick to building an audience for a self-published book is to release short stories leading up to its release. The short stories could be in the world of the book, acting as a sort of addendum to the main product. They could also just be fun and exciting things an author puts out to entertain fans and build a fan base as they work on the main project.

These resources, such as a blog or social page, allows them to keep the communication lines open and free of oversight (for the most part). One of the best ways to do this is to a blog that acts as a diary. A blog for an author is not all about adding transparency. It is a great way to get people enticed about a major project that is eventually going to be self-published. So when the book is finally launched, authors already have some established sales.

A team of Online Marketing Consultants such as MoveUp Web Marketing can help to build a plan of attack for a self-published author looking to grow their base and prosper in this area.